Review these four complementary approaches—P2P, Subscriptions, Events, Matching Gifts—and select the one that best matches your audience, team capacity, and goal. Focusing on a single additional tactic boosts your bandwidth and likelihood of success.
Empower supporters to create their own fundraising pages with Funraise’s peer-to-peer tools. Guide them to set personal goals and share with their networks, expanding your reach and tapping into new donor pools.
Promote recurring gifts by highlighting the compound impact of monthly giving. Funraise’s recurring giving upgrade allows donors to easily set up ongoing support with a visible, compelling option on your donation form.
Organize an in-person or virtual event—like a mini-gala, contest, or happy hour—to celebrate Giving Tuesday. This adds energy and excitement to your campaign while encouraging new donations.
Identify a major supporter or business willing to match gifts for Giving Tuesday. Use Funraise’s donor prospecting and wealth screening tools to find strong candidates, then promote the match in your outreach to maximize the sense of urgency and opportunity.
Integrate your chosen tactic into your communication schedule, campaign site, and team roles. Update your Giving Tuesday “run of show” and reminders to reflect this supplement, ensuring seamless execution alongside your core strategy.